Results
4%
Uplift on homepage sign up rate
30.7%
Uplift on activation rate
2024 | Research | Journey Map | UIUX | Animation
Results
45%
by YoY revenue
74%
by MoM revenue
2025 | App | Web | UIUX | AB testing
Usability testing
90%
task completion success rate
2022 | App | User Interview | UIUX | Usability Testing
2024 | Research | Design | Management | Interaction
Animations and motions make the interface more interesting!
Customer journey mapping exercise conducted for visualizing an end-to-end experience for signup to order.
Frequently collaborate with engineers and PMs to map out user flows and understand multi-step, cross platform information architecture.
Together with PMs and another designer, I diagnose problems and identify opportunities by analyzing insights and building on others' knowledge.
Continuously seek ways to improve the design working model and collaborate with engineers and PMs for better process standardization.
Establish guidelines for the design system and consistently enhance quality through feedback and active participation in demo sessions for engineers.